Difficulties and concerns in studying E-Business:

Marketing Knowledge: Understanding how to market products or services online is crucial in E-Business. If you lack knowledge in marketing principles or strategies, you might find it difficult to attract customers or drive sales.

Digital Literacy: Understanding how the internet and online platforms work is crucial for E-Business. If you're not familiar with terms like SEO, social media marketing, or e-commerce, you might find it tough.

Creativity: Coming up with innovative ideas for online businesses or marketing campaigns is essential in E-Business. If you struggle with thinking outside the box or being creative, it might be a challenge.

Analytical Thinking: E-Business relies on analyzing data to make decisions, like tracking website traffic or measuring sales performance. If you're not good at understanding numbers or spotting trends, it could be difficult.

Entrepreneurial Mindset: E-Business majors often require an entrepreneurial mindset, including creativity, risk-taking, and problem-solving skills. If you don't have an entrepreneurial spirit or find it hard to think outside the box, you might struggle in this field.

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Main RIASEC codes: Enterprising (E), Investigative (I)
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Enterprising (E): E-Business professionals often exhibit strong enterprising traits because they are involved in identifying and capitalizing on opportunities in the digital marketplace. They seek to innovate and implement strategies to leverage technology and digital platforms for business growth and expansion. E-Business majors learn about e-commerce, digital marketing, and online business models, preparing them to lead e-business initiatives or pursue careers in digital entrepreneurship.

Investigative (I): Investigative traits are prevalent among E-Business majors due to their focus on understanding and analyzing digital technologies, online consumer behavior, and digital marketing trends. E-Business professionals conduct research, data analysis, and market assessments to identify market opportunities, evaluate competitive landscapes, and develop digital strategies. They need strong analytical skills, research methodology, and data interpretation abilities to generate insights and recommendations for e-business success.

- E-commerce Executive
- Digital Marketing Executive
- Digital Analyst
- Customer Experience Manager

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